ABOUT

Hey, how's it hanging?

I'm Jeff, A.K.A. Doms or J Doms, the founder of Gen X Unleashed. A totally rad online merch company that's all about celebrating the "gnarly" spirit of the 80s and 90s. As a true-blue Gen Xer who grew up in gritty Jersey, I know what it means to work hard and "never give up" - and I've channeled that spirit into building an epic collection of merchandise that's sure to take you back to the "totally awesome" days of our youth.

My love of all things "radical" began early in my youth, from "rocking out" to my favorite bands and "getting jiggy with it" on the dance floor. Learning the value of hard work early on, I was always looking for ways to "innovate" and "push the envelope" in every aspect of life.

 As an adult, I turned my passion for everything Gen X from the 70s, 80s and 90s into an online merch company that's "off the chain." From "totally tubular" t-shirts to "gnarly" hats and "bodacious" accessories, the collection has everything you need to "bring back" the good ol' days. Feeding off of community input and suggestions, you can trust that every piece is created or curated with the same "attention to detail" and "can-do" spirit that defined Our beloved Gen X era.

I'm proud to have lived in the greatest time and I'm always looking for ways to make people laugh and smile. I'm passionate about helping people "live life to the max" and committed to delivering the "sick" and "epic" products that will help you "take it to the limit" and "party like it's 1999." So what are you waiting for? "Get jiggy with it" and check out the totally rad merch!

 

Catch you on the flip side!!✌️ 🤟 🤙